Elevations Credit Union
That Elevated Quickly
Go from dreaming it to living it.
Creative / strategy / social / in-house production / tv & video / photography / Art Direction / copywriting
When you take that first step toward financial wellness with Elevations Credit Union, it's wild how incredible you'll feel almost immediately. It may not seem like much but just signing up for an account means lower interest rates, lower fees, lower loan rates, being a bigger part of your community, insured deposits, and personalized service for home equity loans, mortgage loans, car loans, Member business loans, credit cards, overdraft protection so you can plan your dreams and then achieve them with personalized and humanized advice. Wow, that elevated quickly.
Around Town
As part of the campaign launch, we updated the previous Elevations Credit Union ads on buses in the Boulder area. Bold, bright colors broke through the coming winter and followed us around for months.
Every element in the campaign features illustrations to act as a bridge between the dreams of Elevations' Members and their future. Big bursts of colorful clouds and confetti paired with loose, marker-style doodles act as visions of an optimistic future powered by Elevations. The final campaign included out of home, print and digital placements, which were an opportunity to pair those illustrations with photography from our video production.
Related Work
Lemonade
Let's Get Glowing
I and Love and You
Pets are People, Too
Previous
next
